Showclothing: Those are the Hottest Colors in 2021

Feels like a life time ago when we last showed, but now the show season is finally in full swing again. Okay, that might be a little exaggerated but the lockdown definitely offered some time to create new show clothing or purchase a outfit. However, we wondered: What are the trends to go with this year? And even more specifically: What are the hottest colors and patterns? We asked some experts from the industry and those were their – sometimes surprising – answers.

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A New “Corona-Hobby”: DIY Show Outfits

Oh, yes, the lockdown – the time of Zoom parties, home-office and many, many new hobbies. While normal people were learning macramé or baking banana bread, horse show people did their own thing – like creating new outfits. That is exactly what Sina, a successful EWU equestrian, and her Mom did. They told TSL how their “corona hobby” developed and shared their advice on making DIY outfits.

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A Challenge: Show Clothing for Kids

It is a question that people – especially horse-addicted mothers – ask on Facebook a lot: “Where do you get show clothing for your kids? Do get something custom made or are you a DIY queen?” We have gathered advice from designers and mothers and interviewed Nadine Aberle who has recently founded a store for children’s show clothing.

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Second-Hand Show Clothing: Meet Horse Show Stunners

Nowadays, there are many different designers who offer show clothing in Europe – no matter what, jacket or shirt, expensive or really, really expensive. Those who can afford it, can choose from many options. Those who can’t, however, have to search through many, many Facebook groups in order to find a pre-used outfit which the previous owner doesn’t like anymore or doesn’t fit in anymore. Since a few months, however, there is an easier option: Horse Show Stunners. Founder Isabell Perkins has told us everything about this new and special online shop which is like the European Version of Show Me Again.

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Introducing Designers: AK Showclothing

INTRODUCING DESIGNERS – PART I – AK showclothing
Meet four young ladies from Denmark who decided to turn their passion into a business and find out what part The Showlife played in their story. Freja Olsen, Siri Marie Rasmussen, Freja Balslev Segelund and Michele Schønwald told us about the way they work together, their style and what the future might hold.

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